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Frequency capping counts include:
A) only impressions that led to clicks
B) all impressions appearing in an ad position of "1"
C) only impressions that were viewable
D) all impressions, including those that weren't viewable
Explanations:
Most tutorials give you a wrong answer to this question. Frequency capping counts all impressions , not only viewable. And only impressions appearing in the first ad position.