Doubleclick Studio Assessment - Academy for Ads

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Doubleclick Studio Assessment - Academy for Ads

Amanda is preparing a tearsheet of her dynamic ad to send for review. Several reviewers are outside of her agency and do not have access to the DoubleClick Studio account. What share setting should Amanda choose?

•  Private
•  Comment only
•  Public
•  Review

Which reporting dimension represents the dynamic feed's reporting label in a Floodlight report?

•  Dynamic Element Value
•  Unique ID
•  Dynamic Element
•  Dynamic Element Value ID

After publishing an ad in Google Web Designer, how can the graphics files be accessed in DoubleClick Studio?

•  The creative's files are automatically shared in the asset library.
•  The files are initially accessible in DoubleClick Campaign Manager.
•  The files must be manually uploaded into the asset library.
•  The files are accessed through a third-party file manager.
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In Google Web Designer, which UI panel is used to bind the elements in a creative shell with the data from the dynamic feed?

•  The Properties panel
•  The Library panel
•  The Dynamic panel
•  The Components panel

Which issue is prohibited by DoubleClick Studio, and will cause an HTML5 creative to fail QA?

•  A creative animation that loops indefinitely.
•  The creative was not built in Google Web Designer.
•  The creative's exit URL goes to the wrong page on your website.
•  The total (zipped) file size of the creative is 250 KB.

Which audience lists work for data pass dynamic targeting using DoubleClick Studio and Bid Manager?

•  Google in-market audience segments
•  First-party audience lists
•  Third-party demographic segments
•  Third-party audience lists

Roland helps build some of his team's creative. He also advises on technical requirements for the creative. What role does he play on his team?

•  Brand specialist
•  Production specialist
•  Creative specialist
•  Media specialist

How can you check that the geo-targeting feed names are formatted correctly?

•  Use the formatting from the Canonical Name column in the AdWords API
•  Include a row for the feed's default creative customized to a specific geo-location
•  Use the Conditional Formatting options in the Format dropdown in Google Sheets
•  Use the formatting in the Placement column in the AdWords API

A dynamic ad plays a video when it's clicked. What tool on the creative preview can be used to verify this action occurs?

•  Preview settings
•  Creatives by status
•  Event log
•  Rejection notes

How can a travel advertiser capture flights that users search for using Floodlight tags, in order to deliver a tailored message in the future?

•  Use custom variables, also known as u-variables
•  Use a third-party tool, as this data cannot be captured through Floodlight natively
•  It's not possible, as Floodlight tags can only capture product data
•  Use the global site tag, which automatically tracks this information