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Google Merchant Center is used to:

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Google Merchant Center is used to:

 A)  Manage bidding for Shopping campaigns
 B)  Monitor the performance of Shopping campaigns
 C)  Submit product information
 D)  Host website images

Explanation:

Google Merchant Center is a tool that helps you upload your store and product data to Google and make it available to Google Shopping and other Google services.
Read more here: https://support.google.com/merchants/answer/188493?hl=en